Privacy Policy

Last updated: May 2026

Charles Caine London (“we”, “us”, or “our”) operates the website charlescaine.com. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase.

1. Information We Collect

We collect the following types of information:

Information you provide directly:

• Name, email address, phone number
• Billing and shipping address
• Payment information (processed securely — we never store card details)
• Body measurements for made-to-measure orders
• Communications you send us via email or contact form

Information collected automatically:

• IP address and browser type
• Pages visited and time spent on the site
• Referring website
• Device type (mobile, desktop, tablet)
• Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

• Process and fulfil your orders
• Communicate with you about your order status
• Collect your measurements for made-to-measure orders
• Send marketing emails (only with your consent)
• Improve our website and customer experience
• Comply with legal obligations
• Prevent fraud and protect security

3. Cookies

We use cookies to enhance your browsing experience. Cookies are small text files stored on your device. We use:

• Essential cookies: Required for the website and shopping cart to function
• Analytics cookies: Help us understand how visitors use our site
• Marketing cookies: Used by platforms like Facebook and Google to show relevant ads

You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

4. Sharing Your Information

We do not sell your personal information. We may share data with trusted third parties who assist in operating our website and serving you, including:

• Shopify — our e-commerce platform
• Payment processors — Stripe, PayPal (for secure payment processing)
• Delivery partners — Royal Mail, DPD, DHL (for order fulfilment)
• Meta (Facebook/Instagram) — for advertising and analytics
• Google — for analytics and advertising
• Email marketing platforms — for sending order confirmations and newsletters

All third parties are required to maintain the confidentiality of your information.

5. Meta Pixel & Advertising

We use the Meta Pixel (Facebook Pixel) on our website. This allows us to:

• Measure the effectiveness of our Facebook and Instagram advertising
• Show relevant ads to people who have visited our website
• Build custom audiences for advertising purposes

You can opt out of Meta’s use of your data for advertising at facebook.com/settings.

6. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Right of access: Request a copy of the data we hold about you
• Right to rectification: Request correction of inaccurate data
• Right to erasure: Request deletion of your personal data
• Right to restrict processing: Request that we limit how we use your data
• Right to data portability: Request your data in a portable format
• Right to object: Object to our processing of your data for marketing

To exercise any of these rights, please contact us at hello@charlescaine.com.

7. GDPR & UK Data Protection

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Our lawful bases for processing your data include:

• Contract: Processing necessary to fulfil your order
• Consent: Marketing communications (you can withdraw consent at any time)
• Legitimate interests: Fraud prevention and website improvement

8. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes described in this policy, or as required by law. Order data is typically retained for 7 years for accounting purposes. You may request earlier deletion of your personal data at any time.

9. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. All payment transactions are encrypted using SSL technology. We never store full card details on our servers.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to read their privacy policies.

11. Children’s Privacy

Our website is not directed at children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Charles Caine London
Email: hello@charlescaine.com
Website: charlescaine.com/pages/contact

This Privacy Policy applies to charlescaine.com and all associated Charles Caine London services.